• Home
  • Design & Illustration
  • Wool Consulting Group Rebrand
  • writing
  • About
  • Shop
irLShabe Designs & Copy
  • Home
  • Design & Illustration
  • Wool Consulting Group Rebrand
  • writing
  • About
  • Shop
 

Wool Consulting Group Rebranding

Liz Wool, President and founder of Wool Consulting Group, contracted me over the spring and summer of 2019 to revamp her company branding.

Here’s a look into the process of designing her final logo.

In addition to the logo, I developed the new brand bible and templates for her webinars.

 
Wool CG Logo - rough draft

Beginning ideas for the logo

Logo versions 1-4

Versions 1 through 4

Logo+version+5

Version 5

With this version, we tested out adding rest of the company name. We ultimately decided to go with sentence capitalization

wool cg logo final 120619.png

Version 7

wool cg logo v9 010719_it.png

Final logo design

Powered by Squarespace.